IN THE PANICKY preliminary days of India’s covid-19 lockdown, the nation may depend on one venerable establishment. Tata, a 152-year-old conglomerate, purchased hundreds of thousands of {dollars}’ value of medical provides for clinics and hospitals. Its shut companies didn’t lay off a single employee. A brand new subsidiary was conjured as much as develop a one-hour coronavirus check utilizing gene-editing expertise, which was accredited final month. Every of those was a feat in its personal proper. Collectively, they appear exceptional.
That’s what Indians have come to count on from Tata since its founding in 1868. The group’s holding firm, Tata Sons, and the seven charities which at this time personal 66% of its shares, have been a pillar of India’s philanthropy, donating $156m final monetary yr, in addition to its trade. The group thrived by serving to India by means of its challenges, accruing companies because it went.
Legend has it that Jamsetji Tata, the group’s progenitor, who died in 1904, constructed the magnificent Taj Mahal resort after being denied a room at one in every of Bombay’s present institutions as a result of he was an Indian, not a European. In the present day Indian Resorts, which owns the Taj Mahal, is South Asia’s greatest chain. Much less apocryphally, Tata Energy and Tata Metal have been based to deal with India’s power electrical energy shortages and the paucity of heavy trade. It’s a comparable story for Tata Chemical substances (from soda ash to hybrid seeds), Tata Motors (vehicles and lorries) and Tata Shopper Merchandise (tea to turmeric). Tata Consultancy Providers (TCS), India’s main information-technology agency, was born in 1968 to handle payroll and stock for Tata’s burgeoning portfolio of companies.
The Tata title thus pervades all elements of Indian life. An outdoor appraisal cited by Tata Sons values the model, for using which the father or mother prices associates a royalty, at $20bn. That makes it Tata Sons’ second-most-valuable asset behind solely its $89bn stake in TCS. However the lattice of enterprise, do-goodery and belief, all wrapped up in a beloved model, now faces issues of its personal, from inside its company construction and from stiffer competitors past it.
Begin with the construction. As a result of for a lot of its historical past capital was briefly provide in India, Tata Sons holds solely partial stakes in huge associates. Within the Nineteen Eighties the father or mother firm reportedly let executives create an affiliate, Titan, to tackle the state wristwatch monopoly on the situation that they might discover funding themselves (which they did). Throughout one other scramble for cash within the risky Twenties the roots have been planted for what has become the group’s greatest headache of late.
The main points are fuzzy. However a mortgage secured on the time has advanced into an fairness stake held by the Shapoorji Pallonji Group—a reputation that, like Tata’s, resonates in India Inc. SP Group, as it’s recognized for brief, constructed lots of Mumbai’s landmark buildings, together with the central railway station and the outdated reserve (central) financial institution. Its controlling Mistry household is, just like the Tatas, drawn from outdated Bombay’s Parsi elite. Shut ties between the clans (together with by marriage) meant that when a Tata wished to dump a stake, the Mistrys have been seen as pleasant consumers. In the present day SP Group holds 18.4% of Tata Sons.
In 2012 Ratan Tata, the present patriarch, stepped down as chairman of Tata Sons. He put in Cyrus Mistry, who then headed SP Group, as his successor. Mr Tata owed the Mistrys a debt of gratitude from early in his tenure, when Mistry cash helped beat back hostile bidders for Tata companies as India opened up its economic system within the Nineteen Nineties, after the interventionist many years of the Licence Raj. However he left behind a blended legacy, having used readier entry to capital within the roaring 2000s, when India’s economic system regarded on track for China-like progress, to bankroll a purchasing spree. In 2007 he purchased Britain’s Corus Metal for $12bn. A yr later he paid $2.3bn for Jaguar Land Rover (JLR), an iconic British carmaker. He splurged hundreds of thousands on telecoms networks, energy era and stylish accommodations, together with the Pierre in New York.
Many offers proved to be duds. Tata Metal is dropping cash. JLR has struggled to carve out a distinct segment within the premium automobile market. An enormous coal-fired energy undertaking within the state of Gujarat, begun in 2006 with authorities encouragement, has generated largely losses. All this has fuelled a bonfire of worth destruction. Since 2007 the market capitalisation of Tata Metal (into which Corus was folded) has gone from $14.5bn to $5.4bn; Tata Motors has declined from $7.3bn to $5.7bn; Tata Energy from $7.4bn to $2.3bn; and Indian Resorts from $2.4 to $1.5bn. In the present day practically 90% of Tata Sons’ value is tied up in its profitable stake in TCS, India’s second-most-valuable firm (see chart 1).

In 2016 Mr Mistry was ousted as chairman, apparently on the urging of Mr Tata, who didn’t suppose he was doing job. The Mumbai hearsay mill has it that the 2 fell out as a result of Mr Tata declined to loosen his grip by means of the controlling trusts. (Mr Tata’s views on this matter will not be recognized.) Whoever is true, Tata Sons handed the highest job to Natarajan Chandrasekaran, TCS’s ready boss, to proper the ship. Mr Chandrasekaran continued Mr Mistry’s clean-up, writing off investments in a telecoms operation, reducing metal capability, recapitalising subsidiaries and promoting some loss-making belongings, together with a series of automobile dealerships.
That isn’t the top of it for Mr Chandrasekaran. Out of Tata Sons’ 15 huge publicly listed associates, solely 5 have returns on capital of over 10%. The money owed of 4 subsidiaries, together with Tata Motors and Tata Metal, exceed their fairness—by greater than twice within the case of Tata Energy (see chart 2). Though Tata Sons holds minority stakes in lots of divisions, markets and bankers seem to imagine that it stands totally behind all its working corporations, in impact taking over full threat for partial reward.

Even when Mr Chandrasekaran’s restructuring plan succeeds, one other downside looms within the type of elevated competitors. Tata’s company construction makes it onerous for its numerous arms to collaborate—by linking its accommodations, airways (Tata Sons holds stakes in two) and a coffee-shop joint-venture with Starbucks, say. That would enhance effectivity and assist fend off world rivals that provide interesting merchandise. The choice to the Taj Mahal is not some fusty Mumbai lodge however the 4 Seasons. Tata Motors should tackle not simply the rickety Hindustan Ambassador however BMW.
In additional extraordinary occasions, Tata may faucet a reservoir of goodwill, plus returns from TCS, to sort out these challenges patiently. However India’s rising monetary strains, exacerbated by covid-19, have opened up fissures. SP Group, whose real-estate investments have been notably hard-hit, is struggling to roll over money owed. A default on its obligations to a small listed subsidiary, Sterling and Wilson Photo voltaic, raised issues about SP Group’s general debt, estimated at $4.1bn. In response to the money crunch it reached an settlement with Brookfield, a Canadian private-equity agency, for capital. Collateral included the Mistrys’ shares in Tata Sons. Tata Sons sued to dam the transaction, arguing it was not permitted underneath the shareholding agreements. India’s Supreme Court docket has suspended the deal till a listening to on October twenty eighth.
Tata’s choices are unappealing. SP Group has provided to take direct stakes in subsidiaries in proportion to its general holdings. However that might dilute Tata Sons’ stakes simply as Mr Chandrasekaran is attempting to consolidate management by growing holdings. For a similar purpose he’s reluctant to purchase the SP stake outright with cash from a sale of belongings—the worth of which might anyway be depressed by the downturn. Tata Sons’ 30-odd direct holdings, together with a financial-services arm, a home-builder and a biotech agency, are value maybe $6bn all informed. However most are tough to worth at the most effective of occasions—which these will not be. And Mr Chandrasekaran is understandably loth to cut back its possession of TCS, and the accompanying juicy dividend.
A 3rd choice is to lift recent capital. For all its issues, Tata’s portfolio of belongings might look engaging to a private-equity big or a sovereign-wealth fund. However exterior traders might demand issues unbecoming of Tata Sons, like redundancies or divestments. It could be the worth for preserving an Indian icon. ■
This text appeared within the Enterprise part of the print version underneath the headline “Endangered species”